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Case Study: How Holman’s Flexible Fleet Funding Solutions Helped Stirling Ackroyd Save £60k a Year

Holman Marketing
March 30th, 2023

Case Study Snapshot

Customer: Award-winning London Estate Agency
Problem: Required a flexible funding model that could improve operational efficiency, maximise assets and reduce cost and risk
Solution: Holman’s Flexible Fleet Funding Solutions for maximum efficiency, productivity and cost-saving benefits
Results: Savings in excess of £60k a year

Who is the Customer?

Stirling Ackroyd is an established, award-winning Estate Agency with over 30 branches across London and the South East. A Holman customer for over six years, we support the business with Strategic Fleet Funding Services and solutions to ensure their fleet runs efficiently and effectively at all times. We also provide maintenance support for their expansive fleet to ensure the business maximises driver potential at every opportunity.

What was their concern?

When Stirling Ackroyd became a Holman customer, they managed their fleet operation using a traditional contract hire model. Still, they wanted to improve flexibility in running the fleet and maximising their business assets.

How did Holman solve the situation?

Holman provided a solution by offering them their flexible finance lease service. This strategic product enabled Stirling Ackroyd, who has an extensive fleet, to enjoy significant savings in excess of £60,000 a year.

The switch allowed the business to operate efficiently without navigating early termination restrictions and contract charges. In addition, it offered them more autonomy around decision-making and greater control over the management of the fleet utilising local vendors where appropriate.

What was the outcome?

Not only has the transition to this model significantly benefited the business from a savings and profitability perspective, but it has also improved Stirling Ackroyd’s EBITDA position. In addition, the insight generated allows greater visibility of the fleet and drivers.

Holman’s bespoke Buy, Drive, Service, Sell model has helped alleviate some of the operational pain points Stirling Ackroyd had been experiencing at every touchpoint in the process. From the first point of acquisition to servicing, replacement vehicle and repair – liaising with the client, insurer and relevant third parties Holman manages the process from beginning to end so that it remains seamless, transparent and efficient.

“Our relationship with Holman has developed significantly over the years. They listen to our concerns and needs as a business and continue to adapt and flex, providing solutions and services that can accommodate our needs, make our fleet operation as efficient as possible and save us money along the way. We look forward to continuing to work with them as we embark on this next growth stage.”