Why greening your fleet is a sustainable business strategy.

Environmental awareness is influencing customer decisions in the fleet sector more than ever. Why? Because customers, regulators, and stakeholders are all searching for more sustainable alternatives. Successfully “greening” fleets is a strategic priority for businesses and a source of competitive advantage.

Every business should be on a journey to transition away from fossil fuel to environmentally friendly alternatives, but we know the process isn’t always smooth. Companies must look through the supply chain, working with selected suppliers that can provide the flexibility to future-proof their fleets.

Is your current lease agreement holding back your transition to a greener fleet?

Embracing sustainability for a competitive edge

As the world experiences the hottest year on record, the conversation about climate change is getting louder every day. While fleet operators recognise the need to shift away from fossil fuel-powered vehicles to sustainable alternatives (including hybrids and electric vehicles (EVs)), this must be balanced with the need to continue to deliver for customers.

Customers want to buy from green businesses with a strong and clear position on sustainability. Greening your fleet isn’t solely about carbon reduction but corporate responsibility and customer perception. Companies that proactively protect the planet can create a source of competitive advantage.

This is increasingly important in B2B as businesses seek to assess and reduce carbon emissions through the supply chain. The pragmatic solution is for operators to incorporate electric vehicles (EVs) into their fleets while maintaining flexibility in adjusting their vehicle mix according to changing circumstances.

Holman’s flexible vehicle leasing solution is a game-changer, offering fleet operators the freedom to embrace sustainability, diversify their fleet and optimise service delivery.

 

Supporting fleet transition

Everyone in the industry knows that, in the short term, EVs are the answer for commercial fleets. However, transitioning an entire fleet to EVs is expensive, necessitating a significant investment in new vehicles and charging technology. Drivers and engineers must adapt to the latest vehicles, requiring a behavioural and cultural shift.

It’s also important to recognise the real barriers to total EV adoption, including a chronic lack of charging stations outside Britain’s major cities. As anyone who drives an EV can tell you, there’s increased competition for existing charge points which could impact operations.

Flexible vehicle leasing enables fleet operators to incorporate EVs into their fleets gradually. They can learn about the performance parameters of EVs. Using the data processing power of a partner like Holman, they can assess the suitability of EVs for specific routes or applications, empowering them to make informed decisions without committing to long-term leases.

Holman’s flexible lease approach gives businesses access to a diverse range of EV options, allowing them to select specific vehicle models that align with their operational needs and budget constraints.

The ability to mix and match EVs with conventional vehicles creates a practical and scalable solution, enabling fleet operators to reduce their carbon footprint over time while maintaining the efficiency of their services.

 

Optimising assets for the future

We’re witnessing rapid technological developments in EVs. Newer vehicles are more powerful and can be charged far more quickly than those of just a few years ago. Traditional lengthy lease agreements could leave fleet operators stuck with outdated vehicles or miss out on the opportunity to adopt cutting-edge technologies. Flexible vehicle leasing eliminates this concern by enabling fleet operators to regularly refresh their fleet with the latest models and technological innovations.

Increasing economic uncertainty means many businesses need more confidence in committing to large-scale fleet investment. Flexible leasing enables them to identify the vehicles required today, with the ability to scale up or down, depending on customer demand and financial position. It’s the pragmatic solution to protecting the planet while securing your company’s future.

Learn more about the power of visibility in the supply chain in our detailed whitepaper.